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Gartner names Novadex as a 2013 Cool Vendor

Gartner names Novadex as a 2013 Cool Vendor: World leading industry analyst firm lists Novadex as innovative IT company.

Gartner, Inc., the world's leading information technologyresearch firm has named cloud service provider Novadex as a 2013 Cool Vendorin the ”Imaging and Print” category*. We consider the recognition as Cool Vendoris an indicator of the companies' future-oriented development.

Each year, Gartner publishes a series of research reports in key technology areas. The leadinganalyst fi rm also releases annual 'Cool Vendor' reports which designate companies that offerinnovative and impactful new technology.

”We are very pleased to have been selected by Gartner as a Cool Vendor”, said Hans-PeterEitel, Managing Director of Novadex. ”We believe this confi rms that with LetterMaschine, weoffer our customers an unparalleled value proposition in the cloud.”

Novadex develops, operates and markets LetterMaschine, a Customer Communication Managementcloud service. LetterMaschine offers different channels for cross-media communication,such as print, email and landing pages. The service optimizes the entire value chain – from datamanagement, layout design and personalization to address cleansing, postage optimization andgeneration of highly personalized data streams for 1:1 communication.

Find out more Gartner's Cool Vendor program:

About Novadex

Novadex is an IT company that develops, markets and operates the cloud service Letter-Maschine for best-in-class customer communication processes. LetterMaschine enables tocreate highly personalized 1:1 communication through print and cross-media communication. and

* Elizabeth Kim, Sharon McNee, Ken Weilerstein, Pete Basiliere, Amrita Choudhury and Zalak Shah: ”CoolVendors in Imaging and Print Services, 2013”, published on 30 April 2013.




Gartner does not endorse any vendor, product or service depicted in its research publications,and does not advise technology users to select only those vendors with the highest ratings.Gartner research publications consist of the opinions of Gartner's research organization andshould not be construed as statements of fact. Gartner disclaims all warranties, expressed orimplied, with respect to this research, including any warranties of merchantability or fitness fora particular purpose.

Errors and omissions excepted. May 2013